The Campaign of the Month is… ✨ROLEX ✨ with a stunning campaign.
Rolex and cinema are a perfect match. From Titanic to The Wolf of Wall Street, Rolex timepieces have appeared in some of the biggest films, while directors like Martin Scorsese and James Cameron proudly wear them behind the scenes. This campaign celebrates that Bond (Get it? Another icon proudly wearing a Rolex at one point! ), cutting between iconic movie moments and the timeless presence of Rolex.
Rolex explains, “Achievement, according to Rolex, is a human journey punctuated by special and emotional moments—striving for excellence and embodying the human values that contribute to success. This new global Reach for the Crown campaign is an ode to people and institutions whose achievement has earned them the right to be crowned and aims to inspire all of us to enter our own path towards excellence.”
Congratulations to @Jessica Volpe, @Amandine Van den Heuvel, @Hogarth and @Lindsay Auwers for this brilliant campaign!
Rolex and cinema are a perfect match. From Titanic to The Wolf of Wall Street, Rolex timepieces have appeared in some of the biggest films, while directors like Martin Scorsese and James Cameron proudly wear them behind the scenes. This campaign celebrates that Bond (Get it? Another icon proudly wearing a Rolex at one point! ), cutting between iconic movie moments and the timeless presence of Rolex.
Rolex explains, “Achievement, according to Rolex, is a human journey punctuated by special and emotional moments—striving for excellence and embodying the human values that contribute to success. This new global Reach for the Crown campaign is an ode to people and institutions whose achievement has earned them the right to be crowned and aims to inspire all of us to enter our own path towards excellence.”
Congratulations to @Jessica Volpe, @Amandine Van den Heuvel, @Hogarth and @Lindsay Auwers for this brilliant campaign!
