Campaign of the month – Adidas

An impressive cast, a well-told story, a product targeted to our audience. This Adidas campaign has it all. An ad that truly deserved the biggest of screens. And our Campaign of the Month award!

Adidas said:”The reason we chose cinema is that it is a strong match for our target audience, and we wanted to create maximum impact with the campaign video.”

Congratulations to Adidas, Marlous Westra, Chiara Broeren, Kim van Egten Essencemediacom, WPPmedia, Yco Van Nieuwenhove, Pieter Berger, Laure Vandenbruwaene en Vensira Paulo.

And special thanks to Kelly Bogaerts.

share this post

RELATED CASES

On the left Princess Peach and on the right Mario, both looking surprised, with white text: "This spring is going to be super"

April 2026, already a month to remember.

If you are considering putting your ads in cinema in April, here’s why you should stop worrying and love the opportunity.
Logo of Bol.com on blue background with white, bold font.

The Bol.com cinematic universe

During the fall holidays, Bol.com took over the cinematic universe with sampling, digital signage visuals and – of course – a targeted campaign on the Big Sc…
A collage of 2025 movie posters including Jurassic World Rebirth, The Fantastic Four, Mission: Impossible, The Final Reckoning, Lilo & Stitch, How to Train Your Dragon, and Thunderbolts.

Super Bowl Madness!

The Super Bowl is no longer just the highlight for American football fans. It has also become a prime opportunity for advertisers to showcase their products.