My favorite piece of creative work – Maxime Vanormelingen

Maxime Vanormelingen featured in a Brightfish and Hey! promotional card for the Young Lions Digital Competition.

 

My favorite campaign of all time: 

 

 

It was actually a Young Lions winner back in 2012.

I’ve always loved that campaign because Guerrilla Marketing has always resonated with me. Furthermore, they succeeded in encapsulating their USP and tagline, ‘We know drama,’ and drawing everyone into it.

share this post

RELATED CASES

BRIGHTFISH WEEKLY – W38

Your weekly nugget of cinema news! A look into the past and future of the Belgian cinema releases.
Gray-black logo with a circular design. In the middle the logo of 'Brightfish'. Around the circle the text "Campaign of the Month". At the bottom of the date: December 2024.

Campaign of the month – December 2024

The campaign of the month is… Standaard uitgeverij with their STRIPS .be spot. They deserves all the glory this month for originality and the nostalgic fee…
Eline Dewulf Young Lions design competition on a black background with red symbols scattered, with logos of Brightfish and Hey below. The title is "My favourite piece of creative work of all time"

My favorite piece of creative work – Eline Dewulf

I chose “the My Japan Railway Case”. I think as a designer it is always fun to collect visual things, you also convince people to travel more and look for mu…