My favorite creative case is Frontline “Get them off your dog”. This ad is for me, just genius. It’s super simple yet super impactful and witty. It visually very interesting as well and impacts the people directly as they are part of the ad itself. This can be easily set up in many places, events and situations, which makes it even better.
The Tampon Book is one of my favorite PR cases. In its simplicity, it’s a very clever way to raise awareness about a social problem, and most importantly: