Brightfish

2025

Burger to King for Burger King

Jarne Eetesonne and Manuel De Vos, creatives at Happiness, explain how the winning idea came to life.

Winner of 1 Gold Lion and 1 Silver Lion in ‘Entertainment Lions For Gaming’, 1 Silver Lion in Direct, 1 Silver Lion in Audio & Radio and 1 Bronze Lion in Social and Creator.

2024

Pulse of Nature for Veolia

Antoine Wellens, senior copywriter, and Vanessa Hendrickx, senior art director, at AKQA Brussels explain how the winning idea came to life.

Winner of 1 Bronze Lion in ‘Creative Data Lions’.

2024

Call Glenn for Child Focus

Tomas Van Loon and Patrick Vermeylen, creatives at VML, talk about how the winning idea came to life.

Winner of 1 Silver Lion in Health & Wellness and 1 Bronze Lion in PR.

2024

50 Years for Film Festival Ghent.

Koen Mortier, director, producer and owner of Czar, talks about how the winning idea came to life.

Winner of 1 Silver Lion in Film Craft.

2023

The Mammoth Meatball for VOW

Sarah Savoir, account manager at VML (aka Wunderman Thompson) talks about The Mammoth Ball for Vow, which won awards in Cannes but was also recognised at Eurobest 2023 and picked up an Epica Grand Prix!

Winner of 1 Bronze Lion in PR.

2023

Sobercoins for The City Of Balen

Lode Vochten, creative director at Happiness, talks about Sobercoins. A small but rightfully awarded campaign for the Municipality of Balen.

Winner of 1 Bronze Lion in Health & Wellness.

2022

The Street Configurator for Volvo

Peter Ampe (FamousGrey) on creativity, Cannes and a great case for Volvo!

Winner of 1 Gold Lion in Creative Commerce.

2022

The Breakaway for Decathlon

Debby De Ridder (BBDO Brussels) on creativity, Cannes and a great case for Decathlon, winning two Grand Prix in Cannes.

Winner of 1 Grand Prix in PR, 1 Grand Prix in Creative Strategy, 1 Silver Lion in Creative Strategy, 1 Bronze in ‘Entertainment Lions For Sport’, 1 Bronze Lion in Brand Experience and Activation and 1 Bronze Lion in Media.

2022

The Poncho Poster for Brussels Mobility

Joost Berends (Mortierbrigade) on creativity, Cannes and a great case for Brussel Mobiliteit/Bruxelles mobilité: The Poncho Poster.

Winner of 1 Bronze Lion in Outdoor and 1 Bronze Lion in Design.

2022

Reduce The Ride for Husk (D’Ieteren)

Geoffrey Hantson (Happiness) on creativity, Cannes and a great case for Husk (D’Ieteren).

Winner of 1 Gold Lion in Creative B2B and 1 Silver Lion in PR.

2022

The Millboard for Mercedes-Benz

Davy Caluwaerts (Publicis Groupe) on creativity, Cannes and a great case for Mercedes-Benz.

Winner of 1 Bronze Lion in Media.

2022

Seen from a Mini for Mini

Steven Janssens (TBWA\Belgium) on creativity, Cannes and a great case for Mini.

Winner of 1 Silver Lion in Industry Craft.

Article 1. Organization

The competition, which is part of the ‘Brightfish Movie Poster’ campaign, is organized by Brightfish NV, Eeuwfeestlaan 20, 1020 Brussels. No correspondence or telephone conversations will be held about the course of the competition or the application of the regulations.

Article 2. Participation

Any employee of a company within the sector of advertisers, media agencies or creative agencies may participate, with the exception of the employees of the organizers, the companies (including staff and employees) involved in the organization of the competition. Only fully completed answer forms are eligible to enter the competition. You can only participate once. A maximum of one prize will be awarded per participating company. In the event of multiple answers, entries or submissions, Brightfish will only take the first entry received into account.

Article 3. Privacy

The personal data that Brightfish NV collects about the participants will only be used in function of this competition and will not be further shared with third parties. For further questions regarding how Brightfish handles personal data, you can always refer to Brightfish’s general privacy conditions: brightfish.be/privacy-policy. By participating, every participant automatically grants Brightfish NV the right to publish his/her personal details as winner(s).

Article 4. Prizes

Entrants who answer correctly to the competition questions will be eligible for the top prize of a 1-week cinema campaign during the summer of 2026. The prize is not convertible into cash or other goods or services. When a prize has been awarded, Brightfish NV cannot be held responsible for damage or loss of the prize by the postal services or a delay in receipt. Printing, spelling and typesetting or other such errors cannot be invoked as grounds for any obligations whatsoever on the part of Brightfish.

Article 5. Regulations

Participation in the competition, organized by Brightfish, immediately implies the unconditional acceptance of these regulations. The prize draw is overseen by Brightfish. The decisions are unchallengeable and irrevocable. Any disputes fall under the exclusive jurisdiction of the courts of Brussels or Ghent. Brightfish may change certain parts of these regulations for organizational or legal reasons, without prior notice or further notice afterwards. Period of participation is valid between 30/03/26 and 04/05/26.