April 2026, already a month to remember.

If you are considering putting your ads in cinema in April, here’s why you should stop worrying and love the opportunity. (A Dr. Strangelove reference. Who knew we had it in us!)

In April, Super Mario Galaxy, the long-awaited sequel to the highly successful Super Mario Bros movie will be released globally,

only in theaters.

For reference, Super Mario Bros was the second biggest movie of 2023. You know, that year with tiny releases like Barbie and Oppenheimer? Yeah.

Expectations for this sequel are pretty high.

So we thought we’d let you know.

Another bonus for you, should you choose to link your campaign to Super Mario Galaxy, is its very interesting and clear-cut visitor profile. See below.

April should be a no-brainer for brands that are looking for a highly attentive Family audience, keeping in mind the movie line-up and the simple fact the Easter Holidays will have entire families running to a theatre near them.

Now, for those of you who are not specifically looking for a Super Mario experience, April has other excellent movies in stock, that we expect will do great and could be an absolute opportunity for you and your campaign:

The Devil Wears Prada 2

Female, Fashion, Fabulous. The cult hit will be back, and so should you.

VISITOR PROFILE

Michael

Very, very long-awaited, and a trailer that knocked everyone’s

(shiny white) socks off.

VISITOR PROFILE

For an up-to-date overview of all releases in April,

check out our movie calendar.

April seems far away but will be here in a heartbeat. So let us know if we can help you link your campaign to these tentpole movies!

Kim, Kelly, Johan, Naomi (she’s back!), Florent and Bart (the New Kid, happy to have him!) are at your service.

Ok, you made it to the end of this e-mail. That deserves a reward.

To celebrate the release of Marty Supreme (release 18/02),

we are giving away one table tennis table for your

office, basement, garden or parking lot.

Would you like that? Would you like to be like Marty?

Then click here to participate! You have until 18/2, the release date of the movie. Good luck!