Brightfish

My favorite piece of creative work – Isah Waes

Isah Waes featured in a Brightfish and Hey! promotional card for the Young Lions PR Competition.
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The Tampon Book is one of my favorite PR cases.

In its simplicity, it’s a very clever way to raise awareness about a social problem, and most importantly: spark a conversation. By skirting the rules this case creates an edgy solution to a problem that shouldn’t exist.

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