Campaign of the Month – Visit Limburg

Laura Olaerts (deputy and chairman of Visit Limburg): “With this campaign we show how versatile and surprising Limburg is. The assets of our province are incorporated in the spot, and on the big white screen this unique experience comes into its own. Just like a cinema visit, Limburg immerses you in another world – just a little more intense, just a little … more surprising. Via a cinema campaign we also reach a younger, active and upscale audience. So an ideal complement to our broader TV/OLV campaign.”