Creative Case: Orange
For the release of the new Ghostbusters movie, we teamed up with Orange and created a match between the cinema
NEXT STOP: BARBIE LAND!
WARNING:
This is a Barbie-meme-free e-mail. Those are pretty rare these days, but here we are.
With the new Barbie movie coming up, we decided to put the trailer to the test in our Black Box. The results were, not surprising, excellent. Have a look at the video below to see where exactly the trailer managed to stir emotions and grab attention.
(sorry not sorry)
Need more info on how to measure your own ads? Check out whatisblackbox.be.
Have a GREAT summer, both in cinemas and beyond.
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https://www.brightfish.be/wp-content/uploads/2023/08/barbie_-_attention__emotion-720p.mp4
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