The Campaign of the Month – PEUGEOT

✨ The Campaign of the Month is… PEUGEOT ✨

For its latest campaign, PEUGEOT celebrates one shared emotion: the pleasure of driving meets the magic of cinema. 🎬🚗

As Emmanuel Scheenaerts, Marketing Director at PEUGEOT, puts it: “Pleasure is at the heart of PEUGEOT. Cinema, the art of emotion, is the perfect place to bring this philosophy to life. It’s a natural fit. PEUGEOT has been part of iconic films for decades, from Les Tontons flingueurs and Columbo to Midnight in Paris and the Taxi saga. And let’s not forget memorable moments closer to home, like the world premiere of Spielberg’s Tintin at Place de Brouckère and the PEUGEOT 5008 campaign with Toy Story 3. A perfect blend of cars, cinema, and emotion.”

Congratulations to marketingteam of Peugeot, Emmanuel Scheenaerts, Accenture Song, Publicis Groupe Belgium and Johan Nelemans.

share this post

RELATED CASES

We Love Cinema Days: 1+1. On the right a man and on the left a woman with popcorn, both with their hands in front of their mouths in an "oh" expression in a cinema.

We Love Cinema Days: record number of participating cinemas

From Wednesday 17 to Saturday 20 September 2025, the We Love Cinema Days return, celebrating twenty years of partnership with BNP Paribas Fortis.
McCain ad banner with a man in a car outside and slogan: "Born to share"

40 years of McCain

Proud to look back at our successful ‘McCain 40 Years – Born to Share’ activation and partnership!

BRIGHTFISH WEEKLY – W38

Your weekly nugget of cinema news! A look into the past and future of the Belgian cinema releases.