My favorite piece of creative work – Lisa Decré

Photograph in circular design of Lisa Decré, Young Lion competition PR, on a black background with red symbols, with Brightfish and Hey logos below and the title: "My favourite piece of creative work of all time"

BOARDS OF CHANGE 

 

Boards of Change brought the people of America to the polls.

Wooden boards from the black lives matters protests, full of messages about equality and justice, were used to create voting booths to call on people to vote effectively.

 

Why it’s so good?

A smart idea to translate the people’s message directly into an influential campaign to create a real impact.

 

https://activationideas.com/blog/boards-of-change

share this post

RELATED CASES

Bright orange quote card featuring Lukas Vos, Young Lions Print Competition participant, calling it "my favorite piece of creative work of all time." Logos of Brightfish and Hey! media at the bottom.

My favorite piece of creative work – Lukas Vos

‘Dear Brother’ may no longer be my favorite ad, but it’s the one that made me fall in love with advertising.
Campaign of the month: black background with a gold-colored circle with F1 driver on the right, title: Hey! Presents Get on Board.

Campaign of the month – Hey!

The Campaign of the Month is… Hey! A breathtaking 60-second storytelling spot that builds on the now-iconic ‘stuntman’ universe with a twist you won’t see coming.
Brightfish Weekly 49 promoting Renaissance: A Film by Beyoncé and more, with Napoleon, Hunger Games, and Wish in last week's top 3.

BRIGHTFISH WEEKLY – W49

Your weekly nugget of cinema news! A look into the past and future of the Belgian cinema releases.