Brightfish

My favorite piece of creative work – Sophie Oome

All News
 
My favorite piece of creative work is “Children’s choir starts bullying”

By the Brand: de opvoedingslijn

By the agency: Duval guillaume

 

 

The surprising twist in this campaign is both hilarious and thought-provoking. It sticks with me because you wouldn’t expect an innocent children’s choir to say such hurtful things. This mirrors how shocking it is when children bully other children.

share this post

Back to overview

RELATED CASES

My favorite piece of creative work – Sophie Oome

My favorite piece of creative work is “Children’s choir starts bullying” The surprising twist in this campaign is both hilarious and thought-provoking.
Read more

My favorite piece of creative work – Lukas Vos

‘Dear Brother’ may no longer be my favorite ad, but it’s the one that made me fall in love with advertising.
Read more

VIP Night: Bridget Jones

Yesterday, we hosted a VIP-event packed with great conversations and plenty of excitement, followed by a screening of the new Bridget Jones movie, Bridget Jo…
Read more

Article 1. Organization

The competition, which is part of the ‘Brightfish Movie Poster’ campaign, is organized by Brightfish NV, Eeuwfeestlaan 20, 1020 Brussels. No correspondence or telephone conversations will be held about the course of the competition or the application of the regulations.

Article 2. Participation

Any employee of a company within the sector of advertisers, media agencies or creative agencies may participate, with the exception of the employees of the organizers, the companies (including staff and employees) involved in the organization of the competition. Only fully completed answer forms are eligible to enter the competition. You can only participate once. A maximum of one prize will be awarded per participating company. In the event of multiple answers, entries or submissions, Brightfish will only take the first entry received into account.

Article 3. Privacy

The personal data that Brightfish NV collects about the participants will only be used in function of this competition and will not be further shared with third parties. For further questions regarding how Brightfish handles personal data, you can always refer to Brightfish’s general privacy conditions: brightfish.be/privacy-policy. By participating, every participant automatically grants Brightfish NV the right to publish his/her personal details as winner(s).

Article 4. Prizes

Entrants who answer correctly to the competition questions will be eligible for the top prize of a 1-week cinema campaign during the summer of 2026. The prize is not convertible into cash or other goods or services. When a prize has been awarded, Brightfish NV cannot be held responsible for damage or loss of the prize by the postal services or a delay in receipt. Printing, spelling and typesetting or other such errors cannot be invoked as grounds for any obligations whatsoever on the part of Brightfish.

Article 5. Regulations

Participation in the competition, organized by Brightfish, immediately implies the unconditional acceptance of these regulations. The prize draw is overseen by Brightfish. The decisions are unchallengeable and irrevocable. Any disputes fall under the exclusive jurisdiction of the courts of Brussels or Ghent. Brightfish may change certain parts of these regulations for organizational or legal reasons, without prior notice or further notice afterwards. Period of participation is valid between 30/03/26 and 04/05/26.