It took a few hours of heavy discussions and a semi-fistfight, but the votes are in and we have our very first Brightfish Campaign of the Year. 

In 2026, we’re starting our New Year Promo extra early. In fact, we’re kicking the 2026 promo off… in 2025.

We get it, you love data. Who are we to deny you? Thanks to Novak, we have been tracking audience profiles since several years on current and upcoming movies.  And now, we can share insights while the movie is still playing on screen. Pretty cool, right?

✨ The Campaign of the Month is…Fostplus ✨ With a light touch of humor and creative storytelling, this campaign turns everyday household waste into an engaging cinema experience.

The Campaign of the Month is… AXE. For the very first time, AXE took its bold creativity to the big screen and the result was unforgettable.

Eurobest is where Europe’s brightest creative minds shine, celebrating the very best in advertising, marketing, and communications.

Taylor Swift’s is taking over cinemas (again) and your brand could be part of the spotlight.